Special Webinar Event EPR in 2026: What's Changed, What's Coming, and How to Prepare

Featuring

  • rePurpose
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About This Webinar

2026 is the year U.S. packaging compliance gets real. Six states report on the same day — May 31 — and the regulations go well beyond EPR. Truth in Recycling laws are restricting what recyclability claims you can put on packaging. Post-consumer recycled content (PCR) mandates are rolling out. And Oregon just started publicly naming non-compliant brands.

Most brands are managing these regulations in disconnected workstreams, burning hours and budget in the process.

In this session, rePurpose Global's Lowell Huffman will break down what's actually changed in 2026, where brands are getting stuck, and how to build a compliance approach that handles your packaging data without tripling your headcount.

You'll get the math on what multi-state compliance requires, based on surveys of companies across industries, plus tools to help you plan your resources and hit every deadline.

  1. Scott Bekker

    Host Scott Bekker Webinar Moderator, Future B2B

  2. Lowell Huffman

    Featuring Lowell Huffman Director Channel Partnerships, rePurpose

What you'll learn and why you should attend:

  1. 2026 compliance landscape in 30 minutes. 7 EPR states, Truth in Recycling, PCR mandates. What applies to your brand, what the deadlines are, and where enforcement is getting teeth (including Oregon's new public non-compliance registry).
  2. Practical data management for multi-state compliance. Where your packaging data lives and how to centralize it into something that works across geographies. We'll cover 7 best practices for managing packaging data at scale, plus the 5 data challenges that trip up even experienced teams (hint: spreadsheets that don't scale are just the beginning).
  3. The real math on compliance resources. How many hours and FTEs multi-state reporting actually requires, broken down by SKU count. We'll give you the numbers you can take to leadership to ask for what you need